Folii is ad booking for magazine publishers. Your salesperson books the ad, the advertiser gets an order confirmation, the ad shows on the flatplan, and the invoice draft lands in your Fortnox with the right customer, amount and VAT. No spreadsheets, and nothing typed twice.
20 minutes, with your own magazines as the example if you like. From SEK 1,490 a month.
1 The salesperson books
2 The ad goes on the flatplan
New bookingSold adsEditorial
3 The invoice draft is in Fortnox
| Exempel Oy, Finland | EUR |
|---|---|
| Full page, issue 4/2027 | 2,400.00 |
| Half page, issue 5/2027 | 1,300.00 |
| Banner, web, week 16 | 600.00 |
| VAT 0 %, reverse charge | 0.00 |
| To pay | 4,300.00 |
VAT number valid in VIESCombined invoice
The pictures are based on Folii with made-up examples: no real customers or magazines.
At most ad desks, spreadsheets, email and someone's memory hold it together. That works until it doesn't.
In the sales list, in the page plan and finally in Fortnox. Each time, a price, an issue or a customer can go wrong.
In Folii the ad is booked once. Everything else follows.
Reverse charge, VAT numbers that don't check out, Norwegian customers without VAT. The mistakes show only when the customer gets in touch.
Folii sets the VAT from the customer's VAT type in Fortnox and checks the VAT number in VIES.
An ad moved to the next issue, or sold on the fly, easily falls through the cracks. The money never comes in.
Every sold ad lands on an invoice draft, and you see what has been sent.
Print issues and web campaigns, customers in several countries, and bookkeeping that already lives in Fortnox.
Choose the customer, magazine, issue and ad format. The currency follows the customer. The invoice draft is kept up to date in Fortnox until it is sent, and several ads for the same customer can go on one invoice.
Bookings per issueWeb campaigns per periodCombined invoice
Swedish VAT, reverse charge within the EU and 0 % outside it, from the customer's VAT type in Fortnox. The VAT number is checked against VIES and the result is kept as evidence. Folii warns you but never stops you.
VAT 25 %Reverse chargeVAT number valid
See which invoices are waiting, which are sent and which are booked in Fortnox. Once the invoice is sent, its ads are locked so nobody changes them afterwards.
WaitingSentLocked
Place the sold ads on the pages of each issue and see at once what is free. Salespeople see how much room is left while they book, and the next issue can start from the last one's layout.
Spreads and pagesFree and soldCopy the last issue
An order confirmation with the material deadline and ad specification, in the customer's language. If the issue moves, the customer gets the new dates, and if the material hasn't arrived, a reminder before the deadline.
Order confirmationNew datesMaterial reminder
You keep invoicing from Fortnox as you do today. Folii takes care of getting there.
The salesperson chooses the customer, magazine, issue and format. The customer gets an order confirmation with the material deadline.
The ad shows in the issue's list and on the flatplan. If dates or deadlines move, the customer is told automatically.
The invoice draft is ready with the right customer, amount and VAT. You check it and send it. Folii never sends invoices for you.
Folii owns the bookings. Fortnox owns the bookkeeping: VAT types, payment terms and the invoices. Folii keeps only what it needs to book and invoice.
Folii connects straight to your Fortnox, with no middlemen or integration platforms.
Folii creates invoice drafts. You decide when an invoice goes out.
The database is in Frankfurt and the app runs in the EU. The privacy policy lists the sub-processors we use.
Sign in with Google, Microsoft or a one-time code by email. New users join by invitation.
Change a customer in Folii or in Fortnox and the other follows.
Folii is built and run by HNGO AB, company number 559462-4503.
VAT-correct invoice drafts in Fortnox are in every plan. All prices exclude VAT.
For a publisher with one magazine or website.
1,490 SEK / month
1,242 SEK / month
Excl. VAT. Onboarding SEK 4,900.
SEK 14,900 a year excl. VAT. No onboarding fee.
Book a demo Book a demoFor publishers with several titles and a small sales team.
2,990 SEK / month
2,492 SEK / month
Excl. VAT. Onboarding SEK 4,900.
SEK 29,900 a year excl. VAT. No onboarding fee.
Book a demo Book a demoFor larger publishers who want everything and a fast start.
5,990 SEK / month
4,992 SEK / month
Excl. VAT. Onboarding SEK 4,900.
SEK 59,900 a year excl. VAT. No onboarding fee.
Book a demo Book a demoStandard for SEK 1,495 a month for the first 3 months, then SEK 2,990 a month with the price locked for 24 months.
Included in Premium. An add-on to Bas and Standard: ask us for the price.
SEK 4,900 once, excl. VAT. Free when you pay yearly.
Free when you pay yearly. Otherwise SEK 4,900 once, excl. VAT.
You get an ordinary invoice in SEK. No card payment.
* Invoices in foreign currency are part of Standard and Premium from the day the feature is confirmed in a live Fortnox company. We do that together with you before you rely on it. Limits on magazines and users aren't checked automatically yet; we set up the first publishers by hand.
Can't find the answer? Email sales@folii.co or book a demo.
We set up the first publishers together with you: we create your publisher, connect it to your Fortnox and add your magazines, ad formats and publishing plan. There is nothing to install. We agree the timing together at the demo.
If you pay monthly, the agreement runs until cancelled with one month's notice. If you pay yearly, it runs a year at a time, and you get two months free and no onboarding fee.
Yes. Folii creates the invoice drafts in Fortnox, and it is the only bookkeeping system we support today. You need your own Fortnox account that Folii may connect to.
No. Folii creates invoice drafts in Fortnox. You check and send the invoice from there, as you do today.
Your customers are already in Fortnox and are fetched from there, so nobody types them in again. The publishing plan can be uploaded as a file. Most start with the next issue and leave the old bookings where they are.
VAT for EU customers (reverse charge) and customers outside the EU, such as in Norway, is set from the customer's VAT type in Fortnox. Folii doesn't replace your own responsibility for VAT; check the invoice texts with your accountant.
Invoices in the customer's currency are built but not yet confirmed in a live Fortnox company. We do that together with you before you rely on it.
Data is stored in the EU. You can export your bookings as CSV at any time, and we go through what applies to handing over and deleting your data at the end of the agreement before you start. See also our privacy policy.
The interface is in English, and a Swedish version is on the way. Order confirmations go to your advertisers in the customer's language.
A demo takes 20 minutes. We show Folii with your own magazines as the example if you like.